Reaching out to supporters and asking for direct donations (monetary or in-kind) is a popular and efficient way to fundraise for an organization. Supporting philanthropic initiatives in this way can mean that local people who believe in the mission of the organization become more involved in it through taking a certain stake in it. This also allows donors to build a closer connection to the work of the organization. However, at times, organizations may not deem philanthropic initiatives as the most fruitful way to access funds or do outreach.
Many organizations working with marginalized groups—groups of people that are for various reasons marginalized in society and need additional support*—in the Balkans have concentrated their funding strategy toward international funding organizations and foreign governments, not on asking for support from local populations. This is due to the prejudices that many citizens have toward such groups. One such marginalized population is individuals who identify as lesbian, gay, bisexual, trans, or intersex (LGBTI), a population in the region that faces significant and at times violent discrimination.